YEP25 KV PROPOSAL

Feedback:

For KV, we will need to feature the following models:
TV: BRAVIA 8M2
HA: BAR 6
DI: ZV-1M2 White & 7cm2 silver
V&S: WHM6 & WFM5
The products look too huge. The boxes and ribbons look too old. The decorations need to look more modern and trendy.

OPTION #1

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POSM
SAMPLE

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Feedback:

For KV, we will need to feature the following models:
TV: BRAVIA 8M2
HA: BAR 6
DI: ZV-1M2 White & 7cm2 silver
V&S: WHM6 & WFM5
The white ribbon on the POPs don’t look appealing. KV window treatment is quite nice but need to improve on the colours as it looks quite dark.

OPTION #2A

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POSM
SAMPLE

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Layout A

POSM
SAMPLE

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Layout B

Feedback:

For KV, we will need to feature the following models:
TV: BRAVIA 8M2
HA: BAR 6
DI: ZV-1M2 White & 7cm2 silver
V&S: WHM6 & WFM5
The white ribbon on the POPs don’t look appealing. KV window treatment is quite nice but need to improve on the colours as it looks quite dark.

OPTION #2B

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AFTER

POSM
SAMPLE

BEFORE

AFTER

Feedback:

For KV, we will need to feature the following models:
TV: BRAVIA 8M2
HA: BAR 6
DI: ZV-1M2 White & 7cm2 silver
V&S: WHM6 & WFM5
Sony Days Font is nice and refreshing. Will be great if the products can stack up like presents by the side instead of having them lined up on the candy cane sleigh.

OPTION #3

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Additionally, I would still like to request for an option that follows the theme brief : Unwrap Your Year-End Wonders with Sony

OPTION #4

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This is an additional visual design from our side, developed with careful consideration to remain fully in line with the client’s chosen direction: Unwrap The Year-end Wonders With Sony

OPTION #5A

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This is an additional visual design from our side, developed with careful consideration to remain fully in line with the client’s chosen direction: Unwrap The Year-end Wonders With Sony

OPTION #5B

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SAMPLE

DESIGN RECAP

Additional information
The products, KSP, specifications, and some details in the visual are still placeholders or dummy. We will provide the complete version in the next round or once the details are provided to us.